CRO / VP of Sales and Customer Success

Base is the leading Customer Lifecycle Marketing platform for B2B companies. Our platform empowers companies to focus on their customer base through journey tracking, engagement automation, loyalty and advocacy programs, upsell/cross-sell campaigns, retention marketing, and AI insights and predictions. This allows businesses to generate efficient Customer-led Growth (CLG) and track revenue influenced by customer programs. Base supports Fortune 500 companies, leading enterprises, and growth tech companies in more than 20+ industries.

The Opportunity

We are looking for an experienced leader to step into the CRO role for the first time. The ideal candidate will have both Sales and Customer Success background, focusing on managing our go-to-market teams. As a hands-on manager, you will lead our Sales and Customer Success teams and operations while actively supporting key enterprise accounts from a CS perspective, as well as sales processes and strategic relationships with enterprise customers and partners.

Please note that this is a remote position. If you're located near Palo Alto, you'll be required to work from the office once or twice a week.

Key Responsibilities:

• Lead and manage the Sales and Customer Success teams, driving efforts to meet and exceed revenue targets.
• Serve as a key point of contact for enterprise customers, ensuring their needs are met and fostering long-term relationships.
• Develop and implement strategies and processes that support sustainable growth and integrate Sales and Customer Success efforts.
• Work directly with the CEO to align revenue goals with company strategy and objectives.
• Mentor the Sales and Customer Marketing teams hands-on, ensuring high performance and a collaborative culture.
• Identify opportunities to improve the customer experience and add value to customers.
• Use data-driven insights to monitor performance, optimize processes, and refine growth and customer retention strategies.
• Define, own, achieve and report on KPIs for company GTM.

Requirements:

• Experience in Sales and Customer Success roles, with demonstrated ability to manage enterprise customers directly.
• Comfortable in a startup company environment, willing to learn fast, adapt, be resourceful, and take on multiple responsibilities.
• Hands-on management experience with the ability to lead, mentor, and grow teams in Sales and Customer Success.
• Proven B2B SaaS experience, particularly in environments with enterprise customers.
• Strong communication, relationship-building, and leadership skills, with the ability to engage with internal teams and enterprise clients.
• Data-oriented, focusing on performance metrics to drive revenue and customer satisfaction.
• Keep things simple, be creative and accountable.
• Great at starting small & nimble, building tools for scale, adjusting and evolving tactics, and passionate about AI for GTM.
• Experimentation mindset, be ok with failing and iterating, and move fast.
• An independent, self-sufficient initiator.
• Passionate about work, strategy, goals, and achievements. Love what you do!

Advantages:

• Experience in GTM tech / Martech
• Experience at multinational startups
• A sense of humor